Book Description from Goodreads:
With 4,000 percent growth in just six months, 17 million + users, and a record for more referral traffic than YouTube, Google+, and LinkedIn combined, Pinterest delivers an unbelievable opportunity for business owners and marketers like you . . . if you know how to effectively use it. Karen Leland acquaints you with the newest social media kid on the block, covering:
the ins and outs of signing up and getting started
building boards that get noticed, drive traffic, and convert fans into customers
creating a Pinterest community through power connections, contests, social media outreach, and smart pinning strategies
strategies for becoming a power Pinterest user and creating an enthusiastic following
best practices for pins that promote, including image optimization, consistent branding, social media integration, and high-value content
Pinterest etiquette
Learn to expand your business and brand’s success — one pin at a time.
My Thoughts:
Does Pinterest leave you confused? What the hell is it anyway and why is it gaining in popularity? In Ultimate Guide to Pinterest for Business, Karen Leland answers these question and just about every question you can think up. She explains everything in easy to understand way and in non-jargon terms.
Ultimate Guide to Pinterest for Business by Karen Leland is the new Pinterest Bible. If you need to know anything about Pinterest, it’s in there. This is a must have book for anyone who uses social media. If you don’t use Pinterest, you are losing out!
5/5
I received the ebook version of this book for my honest review.
About Karen Leland:
Karen Leland is the best-selling author of nine business books and the President of Sterling Marketing Group, where she works with entrepreneurs, small businesses and Fortune 500 companies around the globe on building stronger personal and business brands. Her clients have included AT&T, American Express, Marriott Hotels, Apple Computer and Johnson & Johnson, among others.
Thanks to Nikki Leigh of Promo 101 Promotional Services, I am giving away 1 copy of the Ultimate Guide to Pinterest for Business. Sorry, this giveaway is open to the U.S. only and ends on June 7th. Please use Rafflecopter to enter.
Copyright 2007-2010: All the posts within this blog were originally posted by Teddy Rose and should not be reproduced without express written permission.
Pinterest does seem to be somewhat confusing to me, such an array of information!
So true – when I first heard about Pinterest, I loved the idea of pictures, but didn’t really see how it could be helpful in other ways. But over time, I’ve been figuring it out. This book definitely provides a wide array of information to help the beginning or the more experienced user. Thank you for sharing your review Teddy 🙂
Now that social media is so important to business we all need to take a look at how we can use it better. This book looks like a great resource. Thanks!
Interesting giveaway. Thanks. saubleb(at)gmail(dot)com
It is truly hard to see the essence of Pinterest in business. It isn’t surprising if some questions its power to sell using pictures with very short descriptions. But that seemingly weakness is its own edge. Its straightforward approach and easy-to-share feature makes its marketing less complicated.